Zeenith Is Coming!

–an experiment in new publishing–

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BE READY! July 21st we introduce a new form of literary publication unlike anything seen. (Except our own Extreme Zeen.) Faster, sharper, sleeker– with lines, looks, and colors throughout intended to dazzle the eye. Meant to kick off a new era in art, presentation, and writing. Includes eight terrific writers who create in a variety of styles. Inspired by classic print zines but of higher aspirations and palpable quality. A fusion of the best of zine and literary journal, throwing out everything stale and unnecessary. We call this historic new creation– 

ZEENITH!

-Be prepared to purchase your copy of ZEENITH at our POP SHOP beginning 9 a.m. TUESDAY.-

In so doing you will enter a new world of art and amazement.

ZEENITHZEENITHZEENITHZEENITHZEENITHZEENITHZEENITH. . . .

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What Is Pop Lit?

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Pop Lit is a new alternative writing style created in our minds as a way to avoid the generic.

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ABANDON THE SAFE

We’re out to overthrow ALL of that, every shard and shred, by presenting new hybrids with the intelligence and craft of literary writing combined with the clarity and excitement of standard genre work– while taking the best of both styles to new levels.

CAN IT BE DONE?

YES it can be done! But we depend upon YOU the new writer to accomplish this, and YOU the new reader disgusted with the same-old same-old to INSIST upon it.

We ourselves in the New Pop Lit Design Studio located underground near the Detroit River in the vicinity of Wyandotte, Michigan. are working furiously toward that objective.

We may not go all the way to the Promised Land of radically new art– but we seek to cut a path toward that end. Signposts for others to follow.

THE TWENTIES!

This year, a magical new year first year of a new decade– The Twenties!– we’ll present more of our own attempts, as examples of our experiments.

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We are mad literary scientists, using the high-tech code of language to create not monsters, but ART as shocking and powerful as any man-made monster which can be imagined. Please join us on that ambitious path.

(Listen to an audio version of this editorial here.)
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-Karl Wenclas, New Pop Lit NEWS

 

Busting the Supply-Demand Equation

THE NEED FOR FICTION REINVENTION

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People fail to realize the extent to which most things in life are influenced by the supply-demand situation.

For instance in politics, the enormous oversupply of liberal arts graduates is one of the drivers of left-wing activity. Alexandria Ocasio-Cortez (who after college worked as a bartender) is a classic example.

But what about art? Writing?

WHEN GOOD ISN’T GOOD ENOUGH

Many competent short story writers are published every year in literary journals across the country. Several of them are crafting short stories better than vaunted New Yorker magazine fiction– which for decades has been the model for writing programs across the nation. We’ve published a few of those better writers at our main New Pop Lit site.

Having fiction placed in The New Yorker has been thought of as the Holy Grail for the standard MFA writing student. Thousands of MFA grads are attempting to follow that model. To squeeze through that narrow doorway. Lining up. Jamming up. A department store before the doors open on Black Friday.

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THE PROBLEM

The problem is that there are too many creative writers, and too few paying-or-prestigious outlets for their work. A vast oversupply of product. To meet it, tiny demand: very few people who read the overwritten New Yorker model. Today the creative writer’s audience consists of other creative writers, who’ve been trained to read and appreciate that obsolete style of story writing. (New Yorker stories themselves, with rare exceptions, are unread by most New Yorker subscribers.) Well-crafted literary stories are made to be admired, not read.

Today it doesn’t matter how well you the writer can write. The margin of difference between the best and the merely competent is small enough that decisions on who deserves publication and attention are made for reasons other than quality and talent. Instead, they’re made for reasons of politics, correctness, or connections.

THE SOLUTION

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The solution is to bust the supply-demand equation which currently exists in writing. This can be done on both ends.

1.) Create a faster, vastly more readable and exciting short story model– one so new and thrilling it demands to be read. Done right, this could grow the audience for short fiction several times over.

At this point the art is so marginalized there’s ample room for growth.

2.) Create a short story prototype so different from the standard– and difficult to do well– that few writers will be able to write it.

Doing this will create the “perfect storm” of jump-started demand, with few writers able to fill that demand. Those writers a step ahead of cultural history will be in a valuable spot. The vocation of fiction writer will become a worthwhile pursuit, for the first time in years.

Creating that new product won’t be easy. I’ve been working intensively on the matter for many months– really, longer (did my first rough version five years ago)– and am finding the going anything but easy.

Then again, life isn’t easy.
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-Karl Wenclas, New Pop Lit NEWS

 

Barnes and Noble: More Layoffs

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NEWS ITEM: “Barnes & Noble Is Laying Off Workers Amid Declining Sales”– headlines at news outlets like Forbes proclaim. What’s really happening?

The big box model for books was always flawed, in our estimation. Gigantic structures. Enormous space with attendant high rent and heating costs. Too many titles (yes: oversupply reducing the value of writers). Plus, half the customers read books or magazines at the cafe without buying them. I always suspected the cafe was the most (only?) profitable part of the enterprise.

Can we do better? We do happen to have on our drawing board our own model for a profitable-and-fun bookstore. One piece in our foundation for a new literature which we’re putting in place.

Just saying.

-K.W.